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Your Journey to Wellness Starts with Well onTarget®


Be inspired to start fresh and take charge of your wellness in the new year! The Well onTarget web portal provides a wealth of resources to support your quest for learning and promote your success and health through a range of interactive, educational features. New levels of wellness are right at your fingertips.

A total of 26 digital self-managed programs
We are excited to announce that we have added to and updated Well onTarget’s self-managed program offerings. These programs provide structured sets of activities, support resources, and clinical and behavioral information related to your own conditions and needs. Each program meets you where you are on your journey and provides helpful next steps.

Everybody needs a little extra nudge sometimes
If a purely self-directed approach isn’t your style, try Well onTarget personalized coaching. A coach can help you achieve goals ranging from quitting tobacco to losing weight and managing stress. You can work with a coach for as long as you would like and will be paired with the same coach throughout your program. You can sign up with a coach through Well onTarget at any time. 

Track your fitness
You now can sync more than 80 different fitness tracking devices and apps with Well onTarget. Monitor your activity via the View Activity page in the portal as you keep track of steps, miles, minutes and calories.

Earn rewards
Motivate yourself to new heights of wellness as you earn Blue PointsSM, which can be redeemed for merchandise in the online shopping mall. Blue Points also can be received for taking actions such as tracking your activity, getting a health assessment or completing the self-managed programs mentioned above.

Get started with Well onTarget
Take charge and blaze your own path to wellness by taking advantage of these features! Log in to your Blue Access for Members  account and click "Well onTarget" under Quick Links to explore new features designed to get you well on your way to your healthiest year.

If you have questions about how to log in or set up an account with Well onTarget, call a BCBSTX Personal Health Assistant toll-free at (800) 252-8039 Monday–Friday 7 a.m. - 7 p.m. and Saturday 7 a.m. - 3 p.m. central time.

A Division of Health Care Service Corporation, a Mutual Legal Reserve Company, an Independent Licensee of the Blue Cross and Blue Shield Association.

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