Blue365 Discount Program

Blue365® Discount Program can provide savings to HealthSelect participants. With this program, you can save money on health and wellness products and services from top retailers that are not covered by your health plan.

Below are some examples of the deals and savings that are offered through Blue365.

  • eyeglasses, contact lenses and accessories,
  • laser vision correction,
  • hearing tests, evaluations and hearing aids,
  • weight management solutions,
  • healthy meal deals and
  • discounts on fitness brands, wearables and more.

Go to  for more information on the discounts available and to sign up to receive weekly "Featured Deals" emails.

Blue365 is a discount program only for Blue Cross and Blue Shield of Texas (BCBSTX) members. This is NOT insurance. Some of the services offered through this program may be covered under your health plan. Check your Master Benefit Plan Document or call BCBSTX toll-free at (800) 252-8039 (TTY:711) for specific benefit facts. Use of Blue365 does not change your monthly payment, nor do costs of the services or products count toward any maximums and/ or plan deductibles. Discounts are only given through vendors who take part in this program. BCBSTX does not guarantee or make any claims or recommendations about the program’s services or products. You may want to talk to your doctor before using these services and products. BCBSTX reserves the right to stop or change this program at any time without notice.